WHO SHOULD READ THIS BOOK
WHAT PEOPLE ARE SAYING ABOUT RELENTLESS
“Relentless, gives super insight into the psyches of salespeople. Not only does the book outline the reasons why salespeople don’t make sales calls, but it gives you a way to diagnose and prescribe exercises to cure sales call reluctance. As someone who has used the call reluctance assessment for years, I found the book refreshingly easy to read and digest. The well-documented research comes from years of studying the behaviors of salespeople, and the book puts a nice bow on the information. Recommended reading for any sales leader or salesperson!”
WHAT PEOPLE ARE SAYING ABOUT RELENTLESS
“For the low cost of a book, you will learn how to cure Call Reluctance in your sales team, and in yourself if you suffer from this sales malady. Think of the increased income and profit this could give your business or career. Looked at this way, Relentless is the bargain of the decade.”
WHAT PEOPLE ARE SAYING ABOUT RELENTLESS
“Dudley and Bryant have co-authored a must-read book on one of the greatest challenges for salespeople – prospecting. Addressing the personal barriers to effective prospecting, this science-based approach is a welcome alternative to the hucksters that proffer formulas without evidence. Built on the foundation laid by George Dudley and Shannon Goodson, Suzanne Dudley and Trelitha Bryant introduce a more finely-grained model of sales call reluctance with the detail of social scientists but in an approachable fashion that makes Relentless a highly useful volume for any sales professional.”
WHAT PEOPLE ARE SAYING ABOUT RELENTLESS
“Relentless is a must read for anyone looking to take their sales career to the next level. Suzanne Dudley and Trelitha Bryant bring a refreshing outlook to identifying and addressing the issues of sales reluctance. Learn the real causes and apply the remedies to drive successful selling behaviors. You will be a better sales professional!”
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