RELENTLESS: THE SCIENCE OF BARRIER-BUSTING SALES
Whether you sell a product or service or market yourself, you can learn to overcome the fears that hold your career hostage. Become an effective advocate for your interests - proudly, ethically, and above all, relentlessly.
ARE YOU RELENTLESS… OR RELUCTANT?
WHO SHOULD READ THIS BOOK?
Sales managers who are frustrated with declining sales
Salespeople struggling to increase sales revenues and build client bases
Recruiters and hiring managers wanting to secure top producing salespeople
What People Are Saying About Relentless
“Relentless is a must read for anyone looking to take their sales career to the next level. Suzanne Dudley and Trelitha Bryant bring a refreshing outlook to identifying and addressing the issues of sales reluctance. Learn the real causes and apply the remedies to drive successful selling behaviors. You will be a better sales professional!”
— Dr. Jerome M. Gafford, Ph.D, - “The Sales Doctor”, Professor of Professional Selling, University of Texas @ Dallas
“Dudley and Bryant have co-authored a must-read book on one of the greatest challenges for salespeople - prospecting. Addressing the personal barriers to effective prospecting, this science-based approach is a welcome alternative to the hucksters the proffer formulas without evidence. Built on the foundation laid by George Dudley and Shannon Goodson, Suzanne Dudley and Trelitha Bryant introduce a more finely-grained model of sales call reluctance with the detail of social scientists but in an approachable fashion that makes Relentless a highly useful volume for any sales professional.”
— Jeff Tanner - Dean, The Strome College of Business, Old Dominion
“For the low cost of a book, you will learn how to cure Call Reluctance in your sales team, and in yourself if you suffer from this sales malady. Think of the increased income and profit this could give your business or career. Looked at this way, Relentless is the bargain of the decade.”